Senior Product Manager - Letchworth

Call us: 01462 481005


Salary: £35 - £40K

industry: Gaming

Our client is a global videogame publisher for top brands and they are seeking an experienced person to join their fast moving, successful and growing business.

This role requires a very  hands on style with 5+ years experience in product management.

PURPOSE OF THE ROLE: To support the CMO in giving our products the best possible chance of success by:

• Overseeing the development and delivery of marketing strategy on individual games

• Liaising with the Operations and Production team to ensure the timely release of product

• Managing budgets on individual titles

• Co-ordination of timings and placement of advertising activity

• Developing relationships with key clients – from developers to distribution partners

• Overseeing all marketing creative - from design, to video direction

• Overseeing the design and manufacture of merchandise

• Presenting product to key retail accounts, consumers, press and sales teams

• Communicating marketing updates and activity to the clients, group and sales teams

• Reporting on current campaigns and optimising them for the best possible delivery

• Ensuring the products are listed online for sale

• Social media co-ordination with the Community Manager to develop your products’ awareness and general category strategy

• PR co-ordination – identifying influencers and writing press releases to support the PR Manager

• Event management and on-site presence at events both domestic and international

MEASURES OF SUCCESS Key measures will include:

• Sell through of the product - did your product sell?

• Controls - showing a clear understanding of spend against budgets

• Ownership - end to end ownership of the products success


• At least five years’ experience in either an in-house or agency marketing position

• Degree level education in a business or marketing field

• Proficiency with Microsoft Office applications, Google Docs, and Photoshop

• Strong organisational skills and the ability to track several projects over many months

• The confidence to present professionally to external partners – from sales and retail to consumers and media

• Strong Marketing fundamentals

• Comfortable working under pressure, with multiple parallel deadlines


• Huge passion for, and knowledge of, videogames and gaming culture

• Knowledge of the Japanese/Asian/anime gaming scene would be highly beneficial, as well as language skills

• An understanding of Graphic Design and the ability to effectively brief and communicate accordingly

• Integrity, trustworthiness, flexibility and adaptability

• A proactive, get stuck-in approach

• Well-organised and presentable


• Self-sufficient in managing a product without regular input from management

• Involved in product selection

• Skills to identify and quantify market opportunities

• Capable of training and managing Product Managers and Assistant Product Managers

• Coaching of Product Managers on Strategic Marketing

• Capable of managing products of all sizes with comfort – project managing and time managing accordingly against a business plan


• Adaptable - working in a SME you will be required to react quickly to changes in your working day and responsibilities

• Strong integrity - working closely with a small team, it is essential that you quickly develop a working relationship with your co-workers Integrity is    an essential part of this

• Trustworthy - you will be working independently for elements of your work schedule and it is vital that you are trustworthy and reliable

• Flexible - the requirements of the role may change from time to time and it is essential that you are comfortable with change

• Analytical - you will be required to analyse and present results and statistics at a detail level, understanding the cause and consequence of all    marketing activity

• Commercial - you will need to be comfortable understanding a business plan and managing a marketing budget

• Confident - you will need to be confident in your experience and knowledge, reporting to senior management and the wider team on your      campaigns and strategies

• Motivated - you will be required to be strongly self-motivated and possess a drive to succeed

• Comfortable working individually and as part of a team - there will be a healthy mix of working on your own (setting up campaigns etc) and as part of a team (working with various departments within the company).

Please note: due to the high volume of CV’s we receive, we are unable to respond personally to all applications. If you do not hear from us within 5 working days of your application, please take your application as unsuccessful on this occasion. Good luck with your job search.

Arena Personnel Ltd – Letchworth Garden City’s independent recruitment agency.

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